Sales in December 17.01

The Group’s sales in the last month of the year increased by 10% compared to the same period in 2010. When eliminating the one-time impact emerged from booking principle differences in accounting in Delfi Lithuania in 2010 and the impact of the acquisition of Eesti Päevaleht from the sales growth, the Group’s sales increased 6.1% compared to December 2010. The normalised growth of the online media segment was 9.2%. Delfi Lithuania had the largest growth, which normalised result increased by 18.1%. Delfi Latvia increased by 5.5%, the sales of Delfi Estonia decreased. When eliminating the impact of the acquisition of Eesti Päevalehe AS, the periodicals segment decreased by 6.4%. The decrease in the sales of book publishing had the greatest impact on the decrease of the periodicals segment. The advertising sales of all the periodicals increased, except for Eesti Päevaleht. The printing services segment grew by 20.1% in December.

Revenue by segment – December, th EUR

Segment20112010Change %
Online media8788720,7%
Periodicals2 2532 1305,8%
Printing services2 6922 24120,1%
Inter-segment sales(349)(256)-36,3%
TOTAL5 5004 99810,0%


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